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My Newest Adventure…Introducing Sugar Bit


April 3, 2014

It’s April 3rd and it’s the day I’ve been waiting for. Today feels surreal…like it can’t really be true, but our launch day is here and it is 100% real. Today it’s go time on my new project, my new “baby”. I say “baby” because it feels like a third baby to me…something I’ve been pouring my heart and soul into for more than 8 months now and I’ve invested hundreds upon hundreds of hours thoughtfully crafting each and every solitary detail of this new career, and today I am honored to FINALLY be able to share it with all of you.

I know I have been hinting to all of you for a long time that I had something up my sleeve, that I was going back to work, and that it was coming soon. To you, this logo may seem like a small little graphic with no meaning behind it, but for me, it’s so much more…
First things first, a little background story to show you how I got to this place, if you will: growing up, I always loved to shop, loved to play dress up, and went nuts to play “store”. Fast forward to my 16th birthday and I went out that day and got my very first job…as a retail sales associate at a store at the mall. I was giddy with excitement, as I would be able to get my own cell phone with the money I made, and I could spend my earnings on other things I “needed”…AKA clothes and accessories. As I made my way through college, I had another retail job at The Limited and was a part-time manager during the summers. I loved the clothing business. Though my major was advertising, my heart was always in sales and I knew I wanted to make my way back there someday. 
Well, it took a long time to get here (two babies to be exact), but I’m proud to say I am now the owner/operator/shipping clerk/social media expert and every other possible role to an online children’s clothing store, otherwise known as Sugar Bit
A little bit behind the brand, Sugar Bit: I wanted to create an online children’s boutique-for newborns through 4-year olds-that offered collections of distinct children’s clothing brands for the sensible shopper, while preserving characteristics synonymous with Southern Hospitality in every aspect of our business. I hope you will come in, take a peak around, and my hope is that you will be able to see the true Southern Hospitality we embody… from the products we carefully hand select to the love and detail we put into each package we ship out. Receiving a package in the mail is something I have always looked forward to, and our promise is to make each and every one special.
We (as in I) explore designers across the country (as well as internationally) selecting high-quality and versatile garments that are truly for any day or occasion. Great style and high-quality clothing shouldn’t be hard to find or too expensive. 
Here is just a peak at just some of the fun goodies we have in stock and ready to ship

I promise there is so much more to come and I will do my very best to share all the intricate details with you because I’m just giddy with excitement to share. For now, my hope is that you’ll discover some fun, fresh new finds for the little ones you love in your life and stop by to check out my little masterpiece that I am oh so proud of. 
Shop with us at shopsugarbit.com

And PLEASE follow, like, thumbs up, subscribe, and check out our social media accounts: 

Finally, I want to say a HUGE thank you to some pretty special people, for without them, this wouldn’t be possible:
Audra Wait and Shane Ivey, the masterminds at Noble Sidekick. They comprise our ingenious marketing/branding/advertising team and they have been an absolute joy to work with. I am SO thankful for your time, wisdom, patience, and all your help in getting here. You are a wonderful duo and you have made this process incredibly fun and I am fortunate to get to work with you.
Candice Stevens, my incredible friend and photographer. You have helped me work through the tricky parts of capturing all our inventory and were so patient with me through each step of this launch. I owe you big time and I am indebted to you!
Alex Hudson, our nanny/babysitter/Sugar Bit extraordinaire. You’ve been with us for a year now and the chaos still ensues. You have been there deep in the trenches with me, helping care for my girls when I have had to travel, work late, and even helping me with the nitty gritty details of launching a business. I hope you know how much our family loves you.
My Family and Friends. What started out as a crazy dream has transpired into something real and you have been instrumental in that process. You’ve guided, comforted, advised, and given me plenty of well wishes to know that I could do this and to follow my heart and to know that everything will work out. I can’t thank you enough for all the support that you have offered and I am forever grateful. (big thanks especially to Mom, Dad, Meg, Bev, Aaron, Andrea, and Lauren)
Jeff, Caroline, and Carson. Last, but certainly not least, I have to thank the three people that comprise my inner circle, my sweet little family, and the reason I get up day in and day out. I wanted to do something special for myself, as well as for my family, but I wanted to show my girls that you can be a mom AND have a career. Jeff, thank you for the unconditional love and support you have provided throughout this endeavor…you have been my biggest champion and the person that has reassured me that no matter what happens, you love me. That’s all I need and I love you. To Caroline and Carson, I hope you know I love you the mostest in the whole world, and that my role as mommy will ALWAYS come first.

Thanks so much everyone!!!

  1. Friend, this is amazing news! So excited for you. The pieces are darling.

  2. Congratulations! I wish you luck on this exciting endeavour!

  3. lsadler says:

    Love, love, love the clothes! Can't wait to shop!! Congrats!

  4. Meredith says:

    YAY!! congrats Natasha, now to go shopping. πŸ˜‰

  5. Christy says:


  6. Andrea says:

    Congrats on your new adventure! How exciting to go back to work doing something you love so much!

  7. So, so exciting!!! Congratulations!!! I know you will do amazing!! & I can't wait to shop for my friends kiddos! πŸ™‚

  8. Carolyn says:

    Such a cool idea!! On my way to check out your shop now! πŸ™‚

  9. Sarah says:

    Natasha! This is absolutely amazing. You have done a great job

  10. Jess Norden says:

    Congrats!!!! I saw it on Linkedin the other day and got so excited!!!! I can't wait to shop! Great job, lady!

  11. Meg says:

    Congratulations! Amazing achievement! Happy Launch Day to you and Sugar Bit! Look forward to seeing it grow!! xx

  12. Congratulations! Nothing better than a wish come true. πŸ™‚

  13. Lea says:

    Well, so, so happy for you, fulfilling your dream. I wish you nothing but the best and since I have a 4 year old Granddaughter I just might find something she can't live without. Blessings abundant!

  14. Katie White says:

    Congratulations on your new venture! I love your blog! I have a little girl Finley who is two and another one on the way in August. I can't wait to shop your site for my little ladies! Katie (guppystale@blogspot.com)

  15. Amanda S. says:

    Congratulations!! So excited to check out the shop; but beyond that, I just wanted to say how incredible it is that you followed your dreams all the way to something real and amazing!! Wishing only good things for you, your family, and your business!!

  16. Congrats!! I cannot wait to check out your shop! πŸ™‚

  17. Charity says:

    Congrats! Super cute shop!! If you ever need a model, I have a pretty cute 2 1/2 year old!

  18. Congratulations!!! I'm so excited to see your site! I LOVE shopping or my littles (hence my blog πŸ˜‰ ). So excited for you.

  19. Jessica Ladd says:

    Congratulations on this new endeavor! I can't wait to check out the site! Cheers to you!

  20. wow! so exciting! CONGRATS! the site looks great! xo jillian – cornflake dreams

  21. emily says:

    Cannot wait to shop!!! Congratulations!

  22. How exciting!! Congratulations!!

  23. Congats on your newest adventure! It looks absolutely amazing!

  24. Cari says:

    Congrats! So exciting. Cant wait to check it out!!!

  25. Nat says:

    Congrats!! I am so excited for you!! I cannot wait to browse and shop!! Your thank yous at the end are too sweet and totally made me tear up.

  26. Jenn says:

    Congrats!! Can't wait to look through your shop! xo ~Jenn http://www.twobytwomom.com

  27. Oh this is wonderful Natasha!! I can't wait to check it out!!! Congratulations on your new endeavor!!


  28. How exciting!!! Congratulations!!! πŸ™‚ I can't wait to have a little one to purchase such cute attire for!

  29. Chelsea L says:

    That is so exciting, Natasha! Congratulations!! I wish you all the best with your business. Next time I get some extra spending for Lilly Belle, I'll be sure to stop by – Adorable! πŸ™‚

  30. Congratulations!!! I am so happy for you and I think that is the cutest name I have ever heard for a kids clothing shop!! I never talk about my job on the blog but we have a family business for kids clothing and then also a gift store. You are going to LOVE it. And go ahead and get a bigger closet for those babes!

  31. Sara McCarty says:

    I know I'm so far behind in blog reading and commenting, but I just wanted to let you know that this is amazing and I'm so proud of you! You're just awesome! I cannot wait to buy a few fun items for Mim from your shop, since I know you have excellent taste. I checked it out a few days ago and LOVE all the stuff! And if you ever need a toddler boy model, I know one with lots of attitude. πŸ™‚ Congrats on this amazing accomplishment!

  32. I love this concept! Awesome job with the branding… no kids yet but I will pass this link on to all of my friends who are new mommies! Can you say perfect baby shower gift?! πŸ™‚

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2024 favs

where I shop

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colorful life + style blogger | native nashvillian | wife and mom to two darling little ladies | bringing you all the happy you can handle

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